Dette er CodeArts blog. Vi deler thought-leadership og tekniske tips og tricks - men som regel på engelsk.
Preview multiple Visitor Groups directly while browsing your Optimizely site
Visitor groups are great - it's an easy way to add personalization towards market segments to your site. But it does come with it's own set of challenges if used intensively. For example it can be hard to predict how any given page will look for visitors with a specific combination of visitor groups - and viewing it in a proper way often requires more than what you see in the quick preview mode. Here's a bit of code that will help you out.
Using TwentyThree video service with Episerver
Videos and well executed webinars are key tools in achieving a higher engagement and conversion rate from your visitors and customers. TwentyThree is a powerful video hub and webinar service. I was lucky enough to get an account and access to their API and that escalated quickly into a prototype integration into Episerver.
Adhering to Consent with Cookie Information for Episerver
In the EU the past year has added even more rules and regulations to which cookies can be set, which data can be collected and which consents are needed for it. While it may not be tricky to add a basic consent box, adding one that adhere to all the proper legislation and then follow the consents given can be a bit more challenging. In this post I take a deep dive into how Cookie Information's solution together with their Connector for Episerver can make it easier - and faster to accomplish.
Thoughts on the Episerver/Optimizely Acquisition
When one of the market leaders in digital experience / content management / e-commerce acquires the market leader in Optimization and Experimentation - great things can be expected. But how will it differ from the optimization techniques used by Episerver customers today? Here are my thoughts.
Profile Manager v2 - KQL edition
We just launched a new version of the online tool Profile Manager - a tool that makes it easier for developers and content analysts to work with Episervers Profile Store. The new version lets you easily try out different KQL queries and build Filter Definitions with them.
Using Episerver Forms to book meetings in Outlook with Microsoft Power Automate
It's not as hard as you might think - and doesn't require any code - to connect your Episerver Forms with hundreds of other systems, using services like Microsoft Power Automate (formerly Flow), Azure Logic Apps, IFTTT or Zapier. I made a 5 minute video, showing how you can let your visitors request a meeting on a given date from a form on your website, and then having it being automatically booked in your Outlook 365 calendar.
Getting more Insight (pun intended) into Episerver Profile Store
Profile Store, Insight, Tracker, Advance - Episerver offers a myriad of different (but connected) REST services for managing and tracking your visitors and prospects. It can be slightly confusing at first - and some of the documentation might be a tad misleading - but once you get the hang of it, they are really powerful tools. I've recently had a chance to explore them in depth. Here is what I've learned so far.
Episerver Forms and Pardot Form Handlers
Episerver comes with a wide range of connectors that allows you to connect Marketing Automation systems to Episerver through multiple integration points. However in some cases you might want to hook directly into the Marketing Automation systems form handler. In the case of SalesForce Pardot it's very easy to do!